I have a story
Experience art and culture digitally-
in the social media culture network Discover Culture
Every object, every place and every collection carries a story within it.
Discover Culture creates spaces in which these stories can be heard - digitally, in a contemporary and emotional way.
With the expansion of the cultural network
We bring art and culture to the social media sector,
where people are on the move every day: in their everyday digital lives.
Making culture visible - in everyday digital life
Culture does not only take place in museums, theatres or exhibition spaces. It also lives in images, brief moments and personal stories.
Discover Culture combines cultural quality with contemporary digital mediation and visualises content that touches, arouses curiosity and invites further discovery.
We do not see social media as a stage for quick effects, but as an extension of the cultural space - as an invitation to consciously perceive culture and ultimately experience it on site.
Our approach: thinking stories further
The digital cultural network Discover Culture has already created innovative access to art and culture. We are now systematically continuing this experience in the social media sector.
Stories instead of information
We tell stories that move people and stay in their minds.
Emotion instead of excessive demands
Cultural mediation that touches and invites instead of overwhelming.
Depth instead of speed
Content with substance that encourages people to linger and discover.
„I have a story. And it's worth telling.“
Why social media in the cultural network?
Digital habits
Today, people discover culture online first - visually, emotionally and with a low threshold.
Inspiration and encounters
Social media is a place of identification that creates new points of contact.
Authentic mediation
Cultural institutions become visible as supporting pillars - high-quality and accessible.
Discover Culture uses these channels specifically to open up new ways of experiencing culture in real life and to arouse interest.
Our formats:
Image postings from the cultural organisations
The atmosphere, architecture, exhibits and details provide an insight into local cultural life. Authentic images make collections visible, create recognition and invite visitors to pause for thought.
- Insights into exhibition spaces and collections
- Architectural features and hidden details
- Atmospheric moments that arouse curiosity
- Visual invitation to a personal visit
AI-supported narrative formats
Exhibits are given a voice. With the help of modern AI formats, objects tell their own story - from their perspective, with reference to their creation, use and significance. These formats open up new approaches to cultural heritage and make it possible to experience complex content in a surprising and low-threshold way.
Innovation meets tradition
Artificial intelligence brings history to life and gives historical objects a contemporary voice - authentic, emotional and accessible.
Storytelling through cultural mediators
People tell culture
Qualified cultural mediators share their knowledge and enthusiasm.
Personal perspectives
Short, authentic storytelling sequences make culture tangible.
Lively mediation
History becomes tangible, atmosphere can be experienced, mediation comes alive.
Added value for our partners
Participation in Discover Culture's social media cultural network means far-reaching benefits for your institution. The focus is not on the additional effort, but on the joint impact and lasting visibility.
Increased visibility
Your institution gains reach beyond traditional borders and becomes known to a wider public.
New target groups
Access to younger generations and digital-savvy culture enthusiasts that you have not yet reached.
Professional support
Editorial and visual preparation of your content at the highest quality level.
Cultural identity
Strengthening your unique position and perception in the digital cultural space.
Cooperation in the network
Discover Culture supports partner institutions flexibly and in a spirit of partnership. The cooperation is orientated towards the individual possibilities of the institutions and is actively supported.
Discover digitally - experience on site
Discover Culture lädt Menschen aller Generationen ein, Kunst und Kultur zunächst digital kennenzulernen – und anschließend real zu erleben.
So werden Geschichten hörbar, kulturelle Identität gestärkt und der Besuch vor Ort neu aufgeladen.
Become part of the network
The future of cultural mediation combines the best of both worlds: digital inspiration and analogue encounters.
Let's tell stories together that move and connect.
